Selling Price & Margin Calculator
Calculate a selling price that accounts for cost, additional costs, marketplace fees, and target profit. Free, no sign-in required.
Enter product costs
The fee is calculated as a percentage of the final selling price.
Set selling prices more precisely
1. Enter your cost
Use COGS or the product's acquisition cost.
2. Add costs & fees
Enter packing, per-product costs, and transaction fees.
3. Set your profit
See the minimum price needed to reach your target profit.
Why should marketplace fees be factored in?
If the fee is deducted as a percentage of the transaction value, it reduces your sales proceeds. That's why the calculator computes it from the final selling price, rather than simply adding a percentage to the cost.
Profit and margin are not always the same
Profit is the amount you earn in rupiah after the costs you entered. Margin is profit as a percentage of the selling price.
Have lots of products?
Use BukuStok's Selling Price Simulation to save your calculations alongside stock, purchases, sales, POS/cashier, expenses, and receivables.
Try BukuStok FreeFrequently asked questions
Is this calculator free?
Yes, it can be used without signing in.
Can marketplace sellers use it?
Yes. Enter the fee percentage that actually applies to your platform and product category.
What counts as an additional cost?
For example, packing, handling, or any other per-product costs you want to factor in.